As you are probably aware, there are many eCommerce platforms out there. The good thing is that some of them are focused on B2B users. When business owners involved in the B2B industry are considering creating an eCommerce website, they are looking for the best one. It’s good to know that the best eCommerce platform that you can choose depends on your specific business needs. That’s why it’s a smart move to use a B2B eCommerce platform comparison in order to determine which platform is the best for your business. Luckily, we have prepared a short comparison that should help you.
First of all, you should compare the user experience that these platforms provide. For example, Shopify provides free as well as premium templates that can be customized. On the other hand, Cloudfy has been created with the needs of B2B users in mind. WooCommerce works well, but only on WordPress-powered websites while Magento offers a wide range of themes.
In terms of design, it’s good to know that almost all major B2B eCommerce platforms have been optimized for mobile users. Shopify, Magento, WooCommerce, Cloudfy, and IBM WebSphere have responsive web designs even though some of them recommend specific themes that can help you get the most from mobile users.
The situation is a little bit different when it comes to customer support. For example, Shopify allows users to create an online store where only registered members can buy things. WooCommerce comes with built-in payment methods from reputable providers including PayPal. In addition to self-service for customers, Cloudfy also offers customer account management. Magento, on the other hand, provides sales to corporate accounts which can come with more than one level of buyers.
As far as integration is concerned, you should know that eCommerce platforms for B2B users which provide seamless integration with popular software solution will definitely help you improve the customer service and efficiency that your brand provides. For example, Shopify has a RESTful API support integration which is compatible with a wide range of business systems. Cloudfy provides unique integration with the most used business, accounting and finance systems and the same goes for WooCommerce. Magento has many built-in tools, but they also provide integration with popular business tools.
We hope that this short article will help you get a better idea about what modern B2B eCommerce platforms are offering and what you should be looking for.
— Sabih Javed (@sabihjavedd) 26 de noviembre de 2018